New logo and new image for the MEETING de PARIS
It’s mission accomplished by the French Athletics Federation, who were after an original ‘Parisian’ logo that was both punchy and ‘premium’. Boasting a powerful symbol with a portrayal of the Eiffel Tower at the very heart of the logo, a track "running" on the monument, understated, chic colours and typography for the premium aspect, it raises the bar for the event to that of an unmissable, high-quality showstopper.
A remarkable date…
2016 will be a sporty year and this summer’s schedule should particularly appeal to athletics’ fans. The usual slot for the meeting tends to favour the start of the summer, but this year the Euro 2016 will fill the Stade de France through until mid-July. As a result, the organisers have opted for a slot post Olympic Games: on Saturday 27 August. Athletics is the primary Olympic discipline and generally amasses the largest television audiences in the world. In France, the Olympic final of the 100M can expect nearly 10-million viewers and an average in excess of 4-million spectators for the week at the Olympic stadium. For the meeting, organisers are promising the public the opportunity to see these inspiring athletes in action again a few days later in the Stade de France.
The low-down on the MEETING de PARIS...
Label : IAAF Diamond League Date : Saturday 27 August 2016 Edition : 17th edition - 1st in 1999 Venu : STADE DE FRANCE Baseline : « The best of Athletics » 200 athletes – including athletes from the French team 50 000 spectators (peak crowd of 70,253 spectators en 2005) Cost of seats : from €22 to €75 Ticket Office : Opening on 26/02/2016 at <link http: www.stadefrance.com>www.stadefrance.com and across the usual networks and retail outlets (FNAC – Carrefour – Auchan – E. Leclerc) Timetable slot : 17:30 to 22:00 Number of events : 16 Ranking 2015 : 3rd best meeting in the world